With set targets and sales forecasts for each zone, region and, branch, Burque is able to provide complete sales and distribution management to its principals.
Our sales team is divided based on geographic area, product category, and sales channels which includes; key accounts, wholesalers, and retail shops. Their tasks also include developing new accounts and further developing existing ones.
To keep our sales team up to the mark, training and development sessions are organized routinely to keep them informed of any changes, providing them with real-time exposure, resulting in optimum outcomes and a greater sense of ownership and pride in their work.
After thorough market research and sales forecasts, the order bookers fetch and generate orders from their respective markets, which are then delivered to the satisfaction of our principals, under the support and supervision of the branch manager and the distribution supervisors.
After analyzing your product and distribution needs, Burque defines territories, measures the size of markets, and evaluates your current and future potential, to provide you with a complete solution to fulfill your needs.
We identify shops and classify them in various distribution channels to achieve the target level in sales leading to profits. Further support is also given in identifying various schemes and discounts to maximize market presence and productivity as well as, in keeping track of all market drives and programs within various channels. The strategic significance and demand of various products and their SKUs are also identified within each distribution channel.
Our e-commerce application, Raftaar, is powered by Burque Corporation.
All of Burque’s warehouses are well equipped with modern features that comply with our good warehouse practices (GWP), ensuring all of our products meet the required conditions.
Burque’s administrative and logistics staff has the highest training in managing the handling of freight and storage. Our services include warehousing and a handling service to deliver your products to any distributor, key account, or large customer. All are dealt with efficiently and in a cost-effective manner.
This gives our Principals the flexibility to choose whatever route to market they want to adopt without the trouble of maintaining a complex internal supply chain department and infrastructure.